#POWERMOM: Lindsey Boyd


Ever since we launched our game-changing Power Play Foundation, we’ve been introducing you to #Powerplayers—beauty and lifestyle experts who also never fail to eclipse expectations. In honor of Mother’s Day, we’ve decided to make this week all about #PowerMoms—women who aren’t just killin’ out in the world, but also on the home front with their little ones.

Meet Lindsey Boyd, Co-Founder of The Laundress and mom to Chloe, 7, and William, 4.


Mother’s Day plans?

Lindsey: Brunch with my mom and family!


The best Mother’s Day “gift” you could receive?

Lindsey: Art from my children. I have kept every piece from Chloe and William, and most of them are framed in our home. I am a sucker for my kids’ artwork!


Wisdom from your mother you would like to pass on to your children?

Lindsey: My mother always says to “treat people the way you want to be treated” and to “put yourself in their shoes.” My mother taught me empathy and generosity, and to be respectful and kind to others as well as to myself. She has inspired me in every aspect of my life. I get my entrepreneurial spirit, perseverance, and positivity from her.


How has your beauty routine changed since you became a mom?

Lindsey: I’m using more preventative anti-aging solutions than I did before, but that came with age!


The last time your children made you laugh?

Lindsey: Last night when William, my four-year-old son, put his superhero masks on his scooter and started scooting in the house saying, “masks for sale, get your masks here!”


The last time your children made you cringe?

Lindsey: When we walked into a birthday party and William said, “I don’t want to be here, mommy!” Ugh. And the father was standing right there! Good thing I have mastered the art of covering up for awkward moments.


When you have an afternoon alone with your children, what do you do?

Lindsey: Typically it involves being outside and doing something active, like scooting (I have an adult scooter), going to playgrounds, or playing tennis. If it is cold we love skiing together and playing in the snow.


If we snooped in your handbag, we’d know you were a mom because. . .

Lindsey: Baby wipes! Always.

Lindsey Boyd, Co-Founder of The Laundress, with daughter, Chloe, and son, William.


The last book you read with your children was?

Lindsey: We love magic in our house! We are currently working our way through The Magic Misfits by actor Neil Patrick Harris. Reading with two kids of different ages can take a little longer and requires lots of patience, but it’s fun nonetheless. We read a ton of books and this one is awesome.


How would your children describe what you “do”?

Lindsey: I sell yummy-smelling products for laundry and cleaning


What do you teach your children about what it means to be beautiful?

Lindsey: Beauty starts from within. When my daughter (who loves princesses, accessories, and dresses and is girly to the core) says, “You look pretty, Mommy, but you don’t need to wear makeup to look pretty. I like you just the way you are!” Bam.


What is one thing you do as a parent that you swore you’d never do? 

Lindsey: Nothing yet! I am staying the course. Aside from losing my patience here and there, which I am working on! I never said that wouldn’t happen, though.


Who (or what) is your “foundation"?

Lindsey: My husband for sure!


What does being a “power mom” mean to you? 

Lindsey: I think all moms are power moms. There is nothing like motherhood—no experience in life that touches every piece of your soul, mind, and body like having a child.


Want more? Follow Lindsey on Instagram (@thelaundress) or, head over to The Laundress for the latest. 

Leave a Comment